The Visionary Behind SphereTrax

Sefi Carmel is an award-winning London-based composer, sound designer, producer, and mixer with a storied career spanning over several decades. His journey through the realms of sound and music has seen him create soundtracks for films, TV, commercials, and games, earning him a reputation as one of the most versatile and talented audio professionals in the industry.

A Storied Career

Sefi’s diverse portfolio boasts collaborations with A-list Hollywood directors such as Ridley Scott, John Woo, Chris Columbus, and Kevin Reynolds. His expertise extends to the music industry, where he has mixed, remixed, and mastered tracks for legendary artists like David Bowie, Phil Collins, Bruno Mars, Michael Bublé, Massive Attack, and BB King.

His success is not confined to music alone. Sefi has crafted scores and soundtracks for major entertainment giants like Disney, Universal, Buena Vista Miramax, and Scott Free. His work is featured across top television networks such as BBC, MTV, ITV, National Geographic, and Discovery. In advertising, he has collaborated with leading agencies like Publicist and M&C Saatchi, creating impactful audio for brands like Mercedes, BMW, and Samsung.

Sefi has been the mixing maestro for hundreds of cinema and TV commercials and trailers for prestigious clients like Cameron Mackintosh, Warner Bros, Decca, Universal, and Vodafone. His soundtracks are known for their exciting hybrid of epic, cinematic orchestral and cutting-edge electronic music, creating an immersive cinema experience with larger than life Dolby Atmos   sound.

The Need for Change

Despite his success, Sefi has witnessed the growing challenges faced by musicians in making a living from their craft. Streaming services have significantly reduced royalty revenues, and the pandemic has further impacted live performance income. Additionally, independent artists are often exploited by predatory licensing platforms that offer one-off fees for their tracks, only to sell them at a much higher price later.

The Birth of SphereTrax

SphereTrax was born out of Sefi’s desire to revolutionize the music licensing industry. He envisioned a platform that would offer fairer, quicker pay and easier access to sync and licensing opportunities for musicians, while providing creatives with an exceptionally convenient track discovery workflow and access to real, pre-cleared, ready-to-license music.

Why SphereTrax?

SphereTrax differentiates itself from other sync agencies through its proprietary search platform, which helps users find the best pre-cleared commercial tracks for their projects. Whether it’s for a feature film, television show, trailer, or videogame, SphereTrax offers a seamless experience with customisable faders for ‘Mood,’ ‘Genre,’ and ‘Cultural’ aspects, and AI search tools to find the perfect track.

The platform’s timeline feature allows users to demo tracks alongside their visuals in real-time, a feature not available in traditional production music libraries. SphereTrax is not just a platform but a movement to support up-and-coming artists by providing them with early access to commercial sync opportunities, helping them grow and reach wider audiences.

The SphereTrax Effect

By offering an accessible platform for commercial sync opportunities, SphereTrax exposes emerging artists to new audiences and supports them as they develop their careers. The platform uses artist multipliers and tiered pricing to ensure fair licensing costs, allowing for on-the-spot licensing deals without the need for lengthy negotiations. As artists grow, so do their rates, ensuring they are fairly compensated as their popularity increases.

A New Era for Music Licensing

SphereTrax is not a production music library nor a major label. It carefully curates a roster of real, touring artists from around the globe, bringing music with heart and soul back to our screens. SphereTrax’s innovative approach provides unprecedented access to sync opportunities without the constraints of major labels, fostering a fair and supportive environment for all musicians.

In creating SphereTrax, Sefi Carmel aims to transform the music licensing industry, making it a fairer, more accessible space for musicians and composers, while delivering exceptional quality and convenience to creatives worldwide.